The Federal Defenders

Case Study:   The Federal Defenders

National Law firm that deals with Criminal Federal Cases and Civil Federal Cases.

Overview

We delivered a new website, new branding, new logo, and we created a user experience that has increased the company’s awareness.

What We Did                  

  • Strategy and User Research
  • Branding
  • Website Creation
  • Analytics & Optimization

Outcomes

Website is user friendly and offers a great Mobile experience.

Client is satisfied with the overall look and feel of the website.

From the launch date to 6 months the website traffic has increased due to SEO optimization and marketing strategy that we have provided the client.

The Takeaways

  • Brand New Website with User Experience in Mind
  • Marketing Strategy
  • Branding
  • Optimization

Graphic Design for The Federal Defenders

The Federal Defender site design uniquely blends contemporary graphic design features with a strikingly professional aesthetic perfectly suited for a prestigious legal team. The logo integrates the firm’s initials into the form of a shield, invoking in the site viewer the immediate sense and perspective of the firm’s role as their defender.

The imposing imagery of the United States Capitol stands as the site’s centerpiece, integrating the site with the firm’s jurisdictional focus within the U.S. Federal Courts.

Finally, the color scheme of maroon/dark red and silver imbues the site with the aesthetic representation of the firm’s dedication to passion for its clients and balanced, efficient, and professional advocacy.

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